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On Wednesday, Apple confirmed what many customers have long suspected: The company has been slowing the performance of older iPhones. Apple says it started the practice a year ago, to compensate for battery degradation, rather than push people to upgrade their smartphones faster. But even giving that benefit of the doubt, there are plenty of better ways Apple could have accomplished the same goal without betraying customer trust. Earlier this week, John Poole, a developer at Geekbench, published a blog post indicating options strategy for apple iphone in india a change in iOS is slowing down performance on older devices.

According to Apple, factors like low charge, cold climates, and natural battery degradation can all affect the performance of its mobile devices, and the company confirmed that this policy was implemented last year to counteract these effects. As much sense as that explanation may make, Apple could have made plenty of choices that would have benefited consumers instead of penalizing them.

These same choices could have also saved the company from the public shaming it suffered this week. In options strategy for apple iphone in india statement to WIRED, Apple confirmed Poole's findings, saying it was purposely slowing down older iPhones to compensate for the effects of age on their batteries. While many have speculated that the company has been doing this for years, Apple says the feature was implemented last year for the iPhone 6, iPhone 6 Plus, and iPhone SE.

Now, with iOS Rather than secretly hamstring the iPhone's CPU, though, Apple could have simply educated users about the limitations of lithium-ion batteries, says Kyle Wiens, CEO of iFixit, a company that sells repair kits and posts repair guides for consumer electronics.

While Apple does say in the iPhone user manual that batteries degrade over time and should be replaced, you'd have to dig through a few links outside of the manual to learn that by charge cycles, your phone's battery will hold a charge of about 80 percent. Another tactic Apple could employ is selling battery replacement kits to consumers, letting them pop a fresh battery into their aging iPhone. It would be an easily understandable solution to an easily understandable problem, rather than software manipulation that feeds into a long-running, planned obsolescence conspiracy theory.

But Apple has actively fought against laws that would require it to provide a way for users to repair their devices. According to a report from HuffPostApple argues that allowing consumers to replace the battery could make the iPhone more vulnerable to hacks, and that letting people peek inside would make the iPhone easier to counterfeit. Apple does cover one battery replacement under its one-year warranty program, but only for options strategy for apple iphone in india batteries," a term that isn't clearly defined on the company's site.

The problem, Wiens says, is that Apple doesn't advertise this policy to consumers, leaving iPhone users to believe that the only solution is to buy a costly iPhone.

Direct battery fixes certainly would have made the most sense. But even allowing that a software tweak was the only way Apple could have proceeded—untrue, but just for argument's sake—it had a much better option than making its software solution covert.

Rather than quietly push out an update that crimped older iPhones, it should have made that throttling opt-in. As it stands, there's no way to avoid having your phone slowed down once the battery reaches its limits. By giving users the choice, and giving them the information necessary to make their own decision, Apple could avoid the frustrations many have expressed over the policy. While making the throttling opt-in could cause performance issues for users who opt-out, it would give users a sense of control over the situation and avoid making them feel options strategy for apple iphone in india they're being tricked into buying a new phone.

As it stands, Apple's move comes off as deceptive. Instead of options strategy for apple iphone in india users confused about why their phones are suddenly slowing to a crawl, Apple could take user education a step further by providing a battery health monitor in the Settings app.

That way, an iPhone owner could figure out if the battery is the issue, or if something else is going on.

The damage, unfortunately, is already done. But it's also unlikely that Apple will behave differently going forward. At the very least, the company almost certainly won't shift gears and start selling battery replacement kits to consumers.

For starters, the iPhone's casing uses proprietary Pentalobe screws, which make it hard for average users to get inside to swap the battery.

Apple has also lobbied against right-to-repair legislationwhich would allow third-party repair shops and typical consumers to more easily fix their broken phones.

Proposed right-to-repair laws typically require companies to publish their repair manuals, options strategy for apple iphone in india well options strategy for apple iphone in india make the necessary repair tools available for purchase rather than requiring a specialist to make these repairs.

Wiens says that, ideally, right-to-repair legislation would pass and ensure consumers have the ability to fix their devices on their own terms without having to deal with warranties or acquire difficult-to-find tools. Apple's throttling is misleading, and it's far from the best way the company could have handled the situation. Still, lithium-ion batteries are riddled with problems users options strategy for apple iphone in india be aware of.

The company isn't likely to change its stance on the matter, but if you've noticed your iPhone getting slower over the last year, at least you know it wasn't all in your head—and that a battery fix might bring your iPhone back up to speed. The New iPhone X packs more new stuff into any device since the original iPhone. It's the most complete redesign of the product ever, and even offers a glimpse at what the iPhone might become when the world no longer wants smartphones.

Sponsored Stories Powered By Outbrain. Josie Colt Tired of Safari? Try These Mobile Browsers Instead. Brian Barrett Brian Barrett. Wired Staff Wired Staff. Lauren Goode Lauren Goode. Joe Ray Joe Ray.

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Thankfully, mobile carriers and Apple have made it easy for iPhone lovers to still get the latest phone without having to pay the full amount up-front. Under the industry's standard payment plans, the full cost of the phone is spread out over 24 payments, so you slowly pay off the phone over two years.

Of course, the final cost of the phone ends up being a little more than the retail cost, just like any financing agreement. But the carriers' plans and Apple's plan have different terms.

So which one is better for you? For most people, Apple's iPhone Upgrade Program is the best option. You get the flexibility to switch carriers if you want, insurance and support are included, and you get to upgrade to the new iPhone every year when the new models are released. Apple first launched its program with the release of the iPhone 6S in late Anyone who signed up at that time will get an iPhone 8 or iPhone X this month—Apple's plan allows for iPhone users to turn in their current phones and receive a brand new model every year without penalty.

Some carrier agreements let you upgrade as frequently, like T-Mobile's. Others require you to keep the device for two years before you upgrade, or at least pay off 75 percent of the total cost before upgrading. Apple requires you to pay off only 50 percent before you can upgrade. For most people, that's twelve monthly payments, but if you hit that 50 percent mark sooner by making extra payments, you can upgrade to a brand new iPhone as soon as six months in.

The cost is a little bit higher for Apple. All of these plans require you to return the current phone when you upgrade, and it has to be in good working condition.

This is where Apple's plan starts to pull ahead. Since Apple's payments are slightly higher, things even out financially if you tack insurance onto a carrier's payment plan. However, in some cases, a carrier's coverage is not as comprehensive as Apple's. The iPhone you get from Apple is unlocked. Thank you, smartphone gods. When a phone is activated through a carrier, you will only be able to use it on that carrier.

An unlocked phone can be used for pretty much any carrier, including those in different countries. Just take out the SIM card, put the new one in, and you've switched. A smaller benefit is that you don't have to deal with your carrier when you want to get a new phone. Carrier stores and call centers can be soul-crushing and filled with upsells. Dealing directly with Apple is much easier. Bye bye, pushy cell phone salesman. After you've made 24 payments, you can keep the phone if you'd like.

But if you're upgrading sooner than that, you never get to keep the phone. This is standard across any payment plan, whether from Apple or a carrier, and it is a big turn-off for some. Also, if you're upgrading, the iPhone you've been using for a year has to be in working condition with no noticeable physical damage.

And yes, you have to pay these fees before upgrading if Apple decides they're necessary. Another slight annoyance is that you will now have two phone bills. Buy your phone from a carrier and everything service fees and the device payment goes onto one bill. Buy your phone from Apple, and you have to pay the carrier for the phone service, then pay Apple separately for the phone.

It's not a big deal, but you should be aware of it. The cheapest way to get a new iPhone is to pay for the full cost of the device upfront. You get the best price, and there are no payments to worry about.

But if you're willing to put yourself on the hook for monthly payments, an installment plan makes sense—especially since you can automatically upgrade when the new iPhone comes out. When Steve Jobs launched the iPhone in , he said it was 5 years ahead of the competition and he was right.

But after a decade, it's starting to feel like Apple needs something big again. And now, on cue, here comes something big. The Skinny Apple first launched its program with the release of the iPhone 6S in late Sponsored Stories Powered By Outbrain. Josie Colt Tired of Safari? Try These Mobile Browsers Instead. Brian Barrett Brian Barrett. Wired Staff Wired Staff. Lauren Goode Lauren Goode. Joe Ray Joe Ray.